Your landing page’s weakest score is Trust.

Fix Trust
69Growth scoreupdated

category scores

category scoresShowHide

Trust

55Fair

Proof that the product is real, competent, and safe to try.

Knowt
Turbolearn AI
Mindgrasp
Trust read
KnowtAI Lecture Summarizer app UI showing a real workflow (Title "American Revolution", Notes/Flashcards options, language an
tapnote.appNo visible trust signal identified.
Turbolearn AI"TRUSTED BY OVER 10 MILLION LEARNERS WORLDWIDE" logo strip with Deloitte, Duke, Oxford, Texas, Google, Princeton, Goldma
Mindgrasp"Used by 5m+ students to study smarter, not longer." with avatar row above the hero headline
StudyFetchNo visible trust signal identified.

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Three download buttons — Three identical black buttons split the primary action; no single CTA wins the scan.
  2. Get started button — Pale mint fill barely contrasts the light header and loses to the darker buttons below.
  3. Five-tab audience nav — Students/Teachers/Schools/Explore/Exams offers five exits at equal weight before the CTA.
  4. Left feature callouts — Same-weight cards on both flanks pull the eye sideways instead of down toward action.

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Knowt

How Knowt compares

Recommended rewrites

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

Knowt’s headlineEvery AI Study Tool You Need for a 4.0

Working

Could improve

Mobile web

78Fair

The phone experience as a first-class citizen.

Knowt mobile capture for Mobile web

What works

What to improve