Your landing page’s weakest score is Value props.
How Cenote ranks
category scores
category scoresShowHide
Value props
72FairTitle, subtitle, hero — do they sell the product's true value?
Every person, fully understood Every lead, instantly engaged
HIPAA compliant call, SMS, and WhatsApp sales AI agents that feel like quality care, not automation.
Working
- Subhead names channels + HIPAA compliance
- Hero shows real AI conversation, not decor
- 'Care, not automation' hits the buyer fear
Could improve
- Headline is abstract without the subhead
- 3x recovery stat buried in ticker
- No number or outcome in the H1
Mobile web
72FairThe phone experience as a first-class citizen.
123- Book a demo button — Primary CTA is pushed below the first viewport by the long two-part headline and subhead.
- Truncated ticker banner — Case-study bar renders cut off mid-word ("...eckout recovery") and eats header space with an unreadable message.
- Stacked hero CTAs — Both buttons sit at ~60% width instead of thumb-friendly full-bleed, shrinking the tap target.
Information hierarchy
74FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
CTA
76FairCopy, size, verb, cost-feel — does the primary CTA earn the click?

How Cenote compares
Recommended rewrites
Trust
80StrongProof that the product is real, competent, and safe to try.

How Cenote compares
Trust read
