Boulevardhttps://joinblvd.com/

Your landing page’s weakest score is Trust.

How Boulevard ranks

  1. 1.Tepali75
  2. 2.Pabau72
  3. 3.Boulevard70
  4. 4.Mangomint68
  5. 5.Zenoti65
  6. 6.AestheticsPro57
Fix Trust
70Growth scoreupdated

category scores

Trust58Value props68
category scoresShowHide
Trust58Value props68

Trust

58Fair

Proof that the product is real, competent, and safe to try.

Boulevard
Pabau
Tepali
Trust read
BoulevardReal product UI overlays: "Select Appointment Time" scheduler, "Booked appointments 1107", and "Projected sales $67,085.
Tepali"Lead Conversion" product UI card showing an Opportunities pipeline with named leads (Jade Kim, Maya Rivera, Cole Bennet
Zenotipowered by benchmarks from 30,000+ businesses across the globe
AestheticsProNo visible trust signal identified.
Pabau"Trusted by 4,000+ practices worldwide" badge above the hero headline
MangomintRealistic embedded product demo: 'INDIGO — Choose an option: Book for one person / Book for a group' booking UI powered

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Boulevard’s headline undersellsThe tech behind your touchMeet the fastest growing client experience platform, trusted by thousands of appointment-based self-care businesses nationwide.

Working

  • Subhead names the exact audience
  • Hero UI cards show real product output
  • 'Trusted by thousands' adds social proof

Could improve

  • Headline is a slogan, not a value claim
  • No concrete outcome or metric in copy
  • 'Client experience platform' is vague

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Boulevard

How Boulevard compares

Recommended rewrites

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

Boulevard desktop capture for Information hierarchy

What works

What to improve

Mobile web

76Fair

The phone experience as a first-class citizen.

Boulevard mobile capture for Mobile web

What works

What to improve