Your landing page’s weakest score is Trust.

Fix Trust
69Growth scoreupdated

category scores

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Trust

58Fair

Proof that the product is real, competent, and safe to try.

HypeAuditor
Kuli
Upfluence
Trust read
HypeAuditorProduct screenshot of the "Influencer discovery" tool showing creator search filters and engagement metrics
KuliLogo strip labeled "ICONIC BRANDS AND AGENCIES TRUST KULI" showing Microsoft, .monks, Roland-Garros, PostHog, upwzy, and
CreatorIQ"CreatorIQ Connect" event banner — "October 13, 2026 | Los Angeles" with speaker Kareem Rahma
Modash"14-day free trial / No credit card required" next to the Try for free CTA
UpfluenceCustomer logo strip featuring Benefit, Revolut, New Balance, HelloFresh, Vinted, and Lacoste
TraackrProduct UI cards showing "Campaign Summary" and "Goal Progress" with real metrics (e.g. "64% On track", "2.36%" engageme

Information hierarchy

64Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Event announcement banner — The UNFILTERED summit banner with its own orange 'Register for the summit' link sits at the very top, pulling first attention to an exit before the value prop.
  2. Request demo button — Styled in the same solid orange as 'Find creators now', creating a second equal-weight CTA that splits the conversion path.
  3. Top nav link row — Product, Customers, Resources, Pricing, For creators, Sign In, Sign Up — seven-plus exits sit above the hero before the visitor reads the headline.
  4. Testimonial quote row — Three same-weight star-rated quotes sit above the headline, competing with 'Drive Real Growth' for the first read instead of supporting it.

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

HypeAuditor’s headlineDrive Real Growth with Authentic CreatorsInfluencer marketing platform to find, vet, and activate creators, analyze competitors, and leverage emerging trends to create winning campaigns

Working

Could improve

Mobile web

72Fair

The phone experience as a first-class citizen.

HypeAuditor mobile capture for Mobile web

What works

What to improve

CTA

78Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

HypeAuditor

How HypeAuditor compares

Recommended rewrites