Your landing page’s weakest score is Trust.

Fix Trust
73Growth scoreupdated

category scores

category scoresShowHide

Trust

48Poor

Proof that the product is real, competent, and safe to try.

Meetup
Trust read
HeyloNo visible trust signal identified.
unyte.networkNo visible trust signal identified.
Meetup"Events near Fort Worth, TX" grid with real local event cards (e.g. Grape Fest, "Free")
Geneva"Bumble Inc.'s acquisition of Geneva has officially closed" banner

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Heylo’s headline undersellsBuild a stronger communityYour space for events, communications, payments, and sponsorships. Focus on your people, not your tools.

Working

  • Subhead lists 4 concrete capabilities
  • "People, not tools" hits organizer pain
  • Photo matches target audience

Could improve

  • H1 is generic without the subhead
  • No numbers or proof points in fold
  • Hero shows community, not product

CTA

80Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Heylo

How Heylo compares

Recommended rewrites

Information hierarchy

81Strong

Does the design help or inhibit what the page is trying to say?

Heylo desktop capture for Information hierarchy

What works

What to improve

Mobile web

84Strong

The phone experience as a first-class citizen.

Heylo mobile capture for Mobile web

What works

What to improve