Your landing page’s weakest score is Trust.

Fix Trust
73Growth scoreupdated

category scores

category scoresShowHide

Trust

68Fair

Proof that the product is real, competent, and safe to try.

Hatchways
CodeSignal
Trust read
HatchwaysCustomer logo wall (Airtable, Plaid, Clerk, Clipboard Health, Springboard, etc.)
Litmus"BUILDING TEAMS FOR" logo wall (Neo Scholars, Mercor, Composio, Astranis, Wispr Flow, and more)
Ropes AI"TRUSTED BY" logo strip with Randstad, Medical Solutions, Eclaro, Mitchell Martin logos
WovenNo visible trust signal identified.
CodeSignalCustomer logo wall featuring Anthropic, Meta, TikTok, WGU, Zillow, and Instacart
CoderPadCoderPad-branded coding interview environment screenshot with file tree, code editor, and live React browser preview

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Hatchways
Woven

Problems

  • generic label, no payoff named
  • no echo of headline promise
  • arrow icon adds no meaning

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Hatchways’s headlineReal-world Technical InterviewsEasily assemble, send and track assessments via git repos. Get better hiring signal and save time with Hatchways.

Working

Could improve

Mobile web

76Fair

The phone experience as a first-class citizen.

Hatchways mobile capture for Mobile web

What works

What to improve

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Hatchways desktop capture for Information hierarchy

What works

What to improve