Your landing page’s weakest score is Information hierarchy.

Fix Information hierarchy
76Growth scoreupdated

category scores

category scoresShowHide

Information hierarchy

64Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Interest picker widget — Six same-weight checkbox cards ask the visitor to make a decision before the value prop lands, and the 'Get started' button inside it is cut by the fold.
  2. Duplicate green CTAs — Nav 'Get Started' and widget 'Get started' share identical styling and weight, splitting the primary action into two competing targets.
  3. Nav menu row — Five nav items plus language, Log in, and AI Agents links stack eight exit paths ahead of the conversion action.
  4. AI Agents dashboard screenshot — Dense product UI with tabs and three text-heavy cards competes with the interest picker for the fold's visual focus.

CTA

76Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Guesty
Hospitable
HostBuddy AI

Problems

  • no CTA beside desktop headline
  • label casing inconsistent
  • generic label, no payoff

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

Guesty’s headlineAI powered vacation rental software built for growthManage one property or hundreds on an AI PMS built to automate tasks, sync listings across 70+ channels and maximize revenue.

Working

Could improve

Mobile web

78Fair

The phone experience as a first-class citizen.

Guesty mobile capture for Mobile web

What works

What to improve

Trust

82Strong

Proof that the product is real, competent, and safe to try.

Guesty desktop capture for Trust

How Guesty compares

Trust read