Your landing page’s weakest score is Value props.

Fix Value props
61Growth scoreupdated

category scores

category scoresShowHide

Value props

38Poor

Title, subtitle, hero — do they sell the product's true value?

Den’s headline vagueMeet your MentorJoin 28,631 others on the waitlist.

Working

  • Waitlist count adds real social proof
  • YC + Product Hunt badges build trust
  • Chat-style hero creates intrigue

Could improve

  • Headline never says what Den does
  • Desktop/mobile headlines disagree
  • Subhead adds zero product specifics

CTA

58Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Den
Coach by Marlee
Replika Pro (coaching mode)

Problems

  • names mechanic, not payoff
  • looks disabled on desktop
  • no echo of waitlist/mentor promise
  • 'Send' feels like giving, not getting

Trust

66Fair

Proof that the product is real, competent, and safe to try.

Den desktop capture for Trust

How Den compares

Trust read

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Den desktop capture for Information hierarchy

What works

What to improve

Mobile web

72Fair

The phone experience as a first-class citizen.

Den mobile capture for Mobile web

What works

What to improve