Frontifyhttps://frontify.com/

Your landing page’s weakest score is Trust.

How Frontify ranks

  1. 1.Acrolinx69
  2. 2.Frontify68
  3. 3.Bloom66
  4. 4.Jasper65
  5. 5.Brandfolder64
  6. 6.Writer60
Fix Trust
68Growth scoreupdated

category scores

Trust44Value props62
category scoresShowHide
Trust44Value props62

Trust

44Poor

Proof that the product is real, competent, and safe to try.

Frontify
Acrolinx
Writer
Trust read
FrontifyAsset-tagging UI overlay on the hero image showing "PNG" and "Magic hour" metadata chips
Bloom"CONNECT BLOOM WITH" integration row listing Claude, Cursor, and OpenClaw
Brandfolderimplicit context Brandfolder may benefit from pre-existing familiarity among its target audience.
Acrolinx4.7 Reviews on Capterra / 4.8 Reviews on G2 Crowd rating badges above the headline
Writer"World-class enterprises trust WRITER" logo strip with Dropbox and e.l.f. logos (mobile capture)
Jasperimplicit context Jasper may benefit from pre-existing familiarity among its target audience.

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

Frontify’s headline vagueBrand intelligence for the AI eraWhere your guidelines, assets, and brand knowledge live. Structured for humans, readable by AI.

Working

  • Subhead names guidelines, assets, knowledge
  • "Readable by AI" is a real differentiator
  • Timely AI-era positioning

Could improve

  • Headline is a category label, not a claim
  • Zero numbers or proof points in the fold
  • Hero image decorates, doesn't demo product

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Frontify

How Frontify compares

Recommended rewrites

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Frontify desktop capture for Information hierarchy

What works

What to improve

Mobile web

82Strong

The phone experience as a first-class citizen.

Frontify mobile capture for Mobile web

What works

What to improve