Your landing page’s weakest score is Trust.

Fix Trust
67Growth scoreupdated

category scores

category scoresShowHide

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Flexkeeping
Optii Solutions
Actabl (Alice)
Trust read
Flexkeeping"Mews acquires Flexkeeping to accelerate the future of hotel operations" banner with "A MEWS COMPANY" badge
LanceNo visible trust signal identified.
Actabl (Alice)Logo bar labeled "ACTABL IS THE CHOICE FOR TOP HOTELIERS" with Remington, Aimbridge Hospitality, Atrium Hospitality, Dav
hotelkitHero graphic with feature labels "Communication", "Processes", "SOPs & Knowledge"
Unifocus"Awards and Recognition" section with Capterra, GetApp, and Software Advice badges
Optii Solutions"Servicing over 10 million hotel rooms globally." above a customer logo bar with Marriott, Kimpton, Davidson, and EVT

Mobile web

58Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture1234
  1. Oversized hero headline — Desktop-scale type wraps into four tall lines and pushes the CTA to the fold's edge.
  2. Chat bubble on CTA — Chat launcher overlaps the right end of the 'See it in action' button, blocking taps.
  3. Six-line subhead — Subhead barely scaled down, running six lines and burying the CTA deeper.
  4. Two-line promo bar — Acquisition banner wraps to two lines and eats hero space before the value statement.

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Flexkeeping

How Flexkeeping compares

Recommended rewrites

Value props

76Fair

Title, subtitle, hero — do they sell the product's true value?

Flexkeeping’s headlineShockingly smooth hotel operations.Looks like an automation platform for complex properties. Feels like a sigh of relief.

Working

Could improve

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Flexkeeping desktop capture for Information hierarchy

What works

What to improve