Your landing page’s weakest score is Trust.

Fix Trust
70Growth scoreupdated

category scores

category scoresShowHide

Trust

44Poor

Proof that the product is real, competent, and safe to try.

Fleetworks
Lanesurf
Vooma
Drumkit
Levity
Trust read
Fleetworks"FleetWorks + SONAR: live market data in every AI conversation" partnership banner
Lanesurf"Logistic Dynamics (LDi) rolls out Lanesurf load booking across 130+ offices" announcement banner
HappyRobot"HAPPYROBOT RAISES ITS SERIES C TO PUT AI WORKERS TO WORK ACROSS THE REAL ECONOMY" announcement banner
Vooma"TRUSTED BY INDUSTRY LEADERS OF ALL SIZES" logo band with ArcBest, Echo, Evans, NFI, Sunset, and Kingsgate
Levity'Control Tower' product dashboard showing 'Incoming Emails (Daily)' chart and 'Emails processed last 30 days' panel
DrumkitProduct UI demo showing load building (FL Jacksonville → MA Boston) with McLeod, Tai, Revenova, DAT integration logos

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Fleetworks

Problems

  • sells signup, not the payoff
  • generic label, ignores headline promise

Mobile web

74Fair

The phone experience as a first-class citizen.

Fleetworks mobile capture for Mobile web

What works

What to improve

Value props

76Fair

Title, subtitle, hero — do they sell the product's true value?

Fleetworks’s headlineYour always-on assistant. Built for Carriers.We call brokers, negotiate rates, and send you load offers, so you don't have to sit on the phone.

Working

Could improve

Information hierarchy

82Strong

Does the design help or inhibit what the page is trying to say?

Fleetworks desktop capture for Information hierarchy

What works

What to improve