Your landing page’s weakest score is Information hierarchy.

Fix Information hierarchy
80Growth scoreupdated

category scores

category scoresShowHide

Information hierarchy

74Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Explore tube laser chip — A 'New' badged link styled brighter than its siblings pulls attention sideways and exits the fold before the upload zone.
  2. Browse Files dropzone — The primary conversion is a dashed, low-contrast text link inside a pale panel — it reads as an empty state, not a button.
  3. Get a Quote button — The only solid-blue button in the fold competes with the dropzone for 'primary action' and sits in the far corner of the scan path.

Trust

76Fair

Proof that the product is real, competent, and safe to try.

Fabworks
Protolabs (Hubs)
Trust read
FabworksCustomer logo wall under "Trusted by teams building real hardware." including NASA, Tesla, Amazon, and Haas
Prototyping.io"Backed by Y Combinator" badge above the hero headline
SendCutSend"Proudly made in the USA" badge with flag alongside a real shop-floor manufacturing photo in the hero
Protolabs (Hubs)Customer logo strip (Intel, Audi, NASA, HP) captioned "Join thousands of companies using Protolabs Network"
OSH Cut"TRUSTED BY" customer logo strip featuring Amazon, AMETEK, and Anduril

Mobile web

78Fair

The phone experience as a first-class citizen.

Fabworks mobile capture for Mobile web

What works

What to improve

CTA

84Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Fabworksin-product action

How Fabworks compares

Recommended rewrites

Value props

86Strong

Title, subtitle, hero — do they sell the product's true value?

Fabworks’s headlineInstant Quoted Laser Cutting Services.Upload a 2D DXF or 3D STEP file for an instant price and delivery date. Order laser-cut steel, stainless, and aluminum parts online, with bending, tube cutting, hardware, and finishing in the same workflow.

Working

Could improve