Your landing page’s weakest score is Trust.

Fix Trust
72Growth scoreupdated

category scores

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Trust

62Fair

Proof that the product is real, competent, and safe to try.

Endex
Trelium
11x
Trust read
EndexEndex raised $14M led by The OpenAI Startup Fund
Trelium"Built by engineers from Google, Apple, Tesla and backed by Y Combinator" badge above the headline
NominalNo visible trust signal identified.
11x"$70M+ raised from a16z and Benchmark" banner
TennrNo visible trust signal identified.

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Endex

Problems

  • 'access' feels gated, not valuable
  • 'Work email required' adds friction
  • three competing labels on one fold

Mobile web

72Fair

The phone experience as a first-class citizen.

Endex mobile capture for Mobile web

What works

What to improve

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

Endex desktop capture for Information hierarchy

What works

What to improve

Value props

76Fair

Title, subtitle, hero — do they sell the product's true value?

Endex’s headlineAI agents for office workAssign tasks over email or Teams. Automate models, memos and decks directly in your office apps.

Working

Could improve