Your landing page’s weakest score is Trust.
How Discord ranks
Trust
58FairProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Discord | Detailed product mockup showing Discord's real chat interface on a monitor plus a phone screen with a live group video c |
| Embedded product UI card showing a post by @mara in #art-dump with reaction counts | |
| implicit context Guilded may benefit from pre-existing familiarity among its target audience. | |
| Embedded real product screenshot showing a live "Tech" channel with actual user messages and member sidebar | |
| Detailed real product screenshot showing server channels, contacts, and a live screen-share session | |
| implicit context Mastodon may benefit from pre-existing familiarity among its target audience. |
Mobile web
62FairThe phone experience as a first-class citizen.
12- Hero device illustration — Occupies the top half of the fold, pushing headline down and both CTAs below the first viewport.
- Download for Linux button — Primary CTA sits far below the fold; the fold requires a full scroll before any action is reachable.
Information hierarchy
72FairDoes the design help or inhibit what the page is trying to say?
What works
What to improve
CTA
76FairCopy, size, verb, cost-feel — does the primary CTA earn the click?
How Discord compares
Recommended rewrites
Value props
78FairTitle, subtitle, hero — do they sell the product's true value?
Discord’s headline
GROUP CHAT THAT'S ALL FUN & GAMES
Discord is great for playing games and chilling with friends, or even building a worldwide community. Customize your own space to talk, play, and hang out.
Working
Could improve