Your landing page’s weakest score is Value props.

Fix Value props
48Growth scoreupdated

category scores

category scoresShowHide

Value props

44Poor

Title, subtitle, hero — do they sell the product's true value?

DAIVIN!’s headline vagueSupporting lifeWe bring air to the frontiers of humanity, from the ocean's depths to the reaches of space.

Working

  • Evocative, ambitious tone
  • Y Combinator badge adds credibility
  • "World's first" claim exists on-page

Could improve

  • Headline could caption any company
  • Tankless diving buried below fold
  • Hero image never shows the product

Trust

44Poor

Proof that the product is real, competent, and safe to try.

DAIVIN!
Collins Aerospace
Draeger (Dräger)
Trust read
DAIVIN!"Backed by Y Combinator" badge (mobile capture)
Draeger (Dräger)"Since 1889, Dräger products protect, support and save lives."
Collins Aerospace"The Army is building its next rotorcraft – with tech proven on millions of commercial flights" headline naming a custom
Honeywell Aerospaceimplicit context Honeywell Aerospace may benefit from pre-existing familiarity among its target audience.

CTA

45Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

See Our Technology
DAIVIN!

How DAIVIN! compares

Recommended rewrites

Information hierarchy

52Fair

Does the design help or inhibit what the page is trying to say?

DAIVIN! desktop capture for Information hierarchy

What works

What to improve

Mobile web

54Fair

The phone experience as a first-class citizen.

DAIVIN! mobile capture for Mobile web

What works

What to improve