AssemblyAI Growth Score: 74/100

Lazyweb

AssemblyAIhttps://assemblyai.com/

Complete both scorecards to calculate your growth score.

—Overall growth scoreupdated Jul 29, 2026

Funnel

Acquire

Activate

Coming soon

Monetize

Coming soon

Retain / Reengage

Coming soon

Graded against Lazyweb’s growth rubrics.

AssemblyAIhttps://assemblyai.com/

Your landing page’s weakest score is Trust.

How AssemblyAI ranks

Fix Trust

74Growth scoreupdated Jul 29, 2026

category scores

Trust64 Information hierarchy68 Value props79 Mobile web79 CTA80

category scoresShowHide

Trust64 Information hierarchy68 Value props79 Mobile web79 CTA80

Score over time

Past reportsShow past reportsHide past reports

Jul 29, 202674LiveOverall +9 · Mobile web +32 · Information hierarchy +5Viewing
Jun 30, 202665Overall +3 · Trust +8 · Value props +6View →
Jun 8, 202662Overall +1 · Information hierarchy −6 · CTA +4View →
May 26, 202661Overall +1 · Information hierarchy +8 · Trust −6View →
Apr 21, 202660Information hierarchy −2 · Value props +2View →
Apr 9, 202660Mobile web −4 · Value props +2View →
Mar 19, 202660First tracked report — strongest CTA 72, weakest Mobile web 48View →

Trust

64Fair

Proof that the product is real, competent, and safe to try.

	Trust read
AssemblyAI	Interactive 'Realtime Speech-to-Text API' demo widget with 'Try it out' button and live code sample
Oruk	"built by researchers from" strip with Stanford, Berkeley, UC Santa Barbara, and University of Cambridge wordmarks
Hume AI	"Our decades of research in multimodal emotional intelligence span" with stat counters 50+ / 48+ / 600+
Deepgram	Customer logo strip: Daily, Cresta, Granola, VAPI, Decagon, kore.ai, NiCE, Cognigy
Speechmatics	Live interactive transcription demo with "Start speaking" button and "Frustrated caller" sample
Gladia	Live counter: "26,500,010 hours of audio transcribed"

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture

Main navigation row — Seven menu items plus Contact us and Log in leak attention before the hero CTA registers.
GET STARTED button — Filled indigo at identical weight to the hero's SIGN UP FREE, splitting the primary action across two buttons.
Announcement banner links — ASYNC and REALTIME underlined links invite a click away before the value prop is even read.
Code snippet panel — Code lines are clipped at the right edge, making the developer-facing proof unreadable.

Value props

79Fair

Title, subtitle, hero — do they sell the product's true value?

AssemblyAI’s headline sellsVoice AI infrastructure for buildersTrusted by millions of developers, AssemblyAI delivers industry-leading pre-recorded and real-time speech-to-text and voice agent APIs.

Working

Names exact product category and audience
Subhead lists real API offerings
Live demo hero shows product working

Could improve

'Industry-leading' claim has no proof
No latency or accuracy numbers
No emotional hook for builder pain

Mobile web

79Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture

Announcement banner — Stacks three rows deep with two competing 'LEARN MORE' links, consuming the top of the viewport before the brand or nav appears.
Stacked API tabs — Desktop tab row collapses into four full-width rows, crowding the demo card and pushing the 'TRY IT OUT' CTA toward the fold edge.