Your landing page’s weakest score is Trust.

Fix Trust
70Growth scoreupdated

category scores

category scoresShowHide

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Arden
DataSnipper
AuditBoard
Trust read
Arden"Backed by Silicon Valley's best" investor strip with Y Combinator, Link Ventures, Act One Ventures, and NVIDIA logos
FieldGuideNo visible trust signal identified.
DataSnipperReview-score strip in the hero demo: G2 4.8, Capterra 4.7, Gartner 4.6
AuditBoardProduct workflow UI showing "Upload Evidence / Test Autonomously / Generate Workpaper" with a NetSuite User Access Revie
MindBridge"MindBridge analyzes 100% of financial transactions to help finance and audit teams identify risk, understand what matte
TrullionNo visible trust signal identified.

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Arden
Trullion
DataSnipper

Problems

  • high-commitment sales-call framing
  • no low-cost alternative CTA
  • no value promised for the click

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Arden’s headlineAudit work, on autopilot.Today's leading internal audit teams trust Arden to deliver better audits, faster.

Working

Could improve

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Arden desktop capture for Information hierarchy

What works

What to improve

Mobile web

82Strong

The phone experience as a first-class citizen.

Arden mobile capture for Mobile web

What works

What to improve