Your landing page’s weakest score is Trust.

How American Robotics ranks

  1. 1.Zipline71
  2. 2.Voltair70
  3. 3.Skydio64
  4. 4.American Robotics60
  5. 5.Zenadrone59
  6. 6.Percepto57
Fix Trust
60Growth scoreupdated

category scores

category scoresShowHide

Trust

54Fair

Proof that the product is real, competent, and safe to try.

Trust read
American RoboticsNo visible trust signal identified.
Voltair"Engineered, manufactured, and deployed in America" badge with US flag
Ziplineimplicit context Zipline may benefit from pre-existing familiarity among its target audience.
SkydioReal product footage: Skydio drone in flight over a city skyline (desktop hero) and dock station with drone airborne (mo
PerceptoNo visible trust signal identified.
ZenadroneHero photo of the real ZenaDrone 1000 drone in flight

CTA

58Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

American Robotics
Voltair
Zipline
Zenadrone

Problems

  • clipped below desktop fold
  • contact = costly sales-call feel
  • no CTA in hero itself
  • no value promised for the click

Information hierarchy

62Fair

Does the design help or inhibit what the page is trying to say?

American Robotics desktop capture for Information hierarchy

What works

What to improve

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

American Robotics’s headlineAUTONOMOUS DRONESFOR AUTOMATED AERIAL DATA ON DEMAND

Working

Could improve

Mobile web

62Fair

The phone experience as a first-class citizen.

American Robotics mobile capture for Mobile web

What works

What to improve