Your landing page’s weakest score is Trust.

Fix Trust
71Growth scoreupdated

category scores

category scoresShowHide

Trust

52Fair

Proof that the product is real, competent, and safe to try.

Amera
Sohar Health
Trust read
Amera"Backed by Y Combinator" badge above the headline
AnomalyNo visible trust signal identified.
Sohar HealthAnimated eligibility-workflow diagram ending in the result card "Patient Name: John Doe / Status: Eligible / Network Sta
Alaffia HealthAnnouncement bar: "How a regional payvider realized $30M in savings with Alaffia."
MachinifyNo visible trust signal identified.
Smart Data SolutionsNo visible trust signal identified.

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Amera

Problems

  • click feels like a sales commitment
  • no value promised in the label
  • secondary CTA offers cheaper step

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Amera’s headlineAutomating claims for the self-funded ecosystemAmera standardizes claims data from any source and automates your entire processing workflow - enabling you to serve more members with the same operational capacity.

Working

Could improve

Mobile web

78Fair

The phone experience as a first-class citizen.

Amera mobile capture for Mobile web

What works

What to improve

Information hierarchy

82Strong

Does the design help or inhibit what the page is trying to say?

Amera desktop capture for Information hierarchy

What works

What to improve