Your landing page’s weakest score is Mobile web.

Fix Mobile web
68Growth scoreupdated

category scores

category scoresShowHide

Mobile web

58Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Cookie banner overlaps CTA — Dead consent banner sits on the 'Shop now' button, blocking the only tap on the page.
  2. Clipped Shop now button — Primary CTA is cut off at the fold edge and rendered small, not a full-width thumb target.
  3. Truncated press logos — Logo strip clips 'Fo...' mid-word at the right edge, looking broken instead of scrollable.

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

AirCaps’s headline vagueElevate your conversations.

Working

  • Hero image shows captions in-lens
  • Strong press logos add proof
  • Clean, single-message fold

Could improve

  • Headline could fit any product
  • No subhead naming the mechanism
  • Zero numbers or specifics

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

AirCaps

How AirCaps compares

Recommended rewrites

Trust

72Fair

Proof that the product is real, competent, and safe to try.

AirCaps desktop capture for Trust

How AirCaps compares

Trust read

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

AirCaps desktop capture for Information hierarchy

What works

What to improve