Advanced Metal Researchhttps://advancedmetalresearch.com/

Your landing page’s weakest score is Trust.

How Advanced Metal Research ranks

  1. 1.Hirebotics74
  2. 2.Advanced Metal Research69
  3. 3.Path Robotics68
  4. 4.Cobot Systems (Vectis Automation)66
  5. 5.ABAGY Robotic Systems64
  6. 6.Novarc Technologies54
Fix Trust
69Growth scoreupdated

category scores

Trust58CTA68
category scoresShowHide
Trust58CTA68

Trust

58Fair

Proof that the product is real, competent, and safe to try.

Cobot Systems (Vectis Automation)
Trust read
Advanced Metal ResearchNo visible trust signal identified.
Path RoboticsNo visible trust signal identified.
Cobot Systems (Vectis Automation)Hero testimonial: "With the Vectis, welding is no longer our bottleneck." — Jim H. (Owner, H&H Metals)
Novarc TechnologiesNo visible trust signal identified.
HireboticsNo visible trust signal identified.
ABAGY Robotic SystemsNo visible trust signal identified.

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Advanced Metal Research

Problems

  • implies physical visit, unclear payoff
  • four words, over 3-word ideal
  • no digital next step for remote buyers

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Advanced Metal Research’s headlineMass-manufactured welding intelligence.We build robotic cells that see, weld, inspect, and learn.

Working

Could improve

Information hierarchy

74Fair

Does the design help or inhibit what the page is trying to say?

Advanced Metal Research desktop capture for Information hierarchy

What works

What to improve

Mobile web

76Fair

The phone experience as a first-class citizen.

Advanced Metal Research mobile capture for Mobile web

What works

What to improve