Klaus AIYC W26 landing page report.
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Your landing page’s weakest score is CTA.

Fix CTA

Score over time

908070605040Lindy 79 on Jul 17 (Live)Lindy 82 on Aug 20 (Wayback)Lindy 78 on Aug 28 (Wayback)Lindy 81 on Sep 17 (Wayback)Relevance AI 64 on Apr 12 (Wayback)Relevance AI 66 on Apr 21 (Wayback)Relevance AI 69 on May 7 (Wayback)Relevance AI 72 on May 19 (Wayback)Relevance AI 70 on Jun 2 (Wayback)Relevance AI 71 on Jun 18 (Wayback)Relevance AI 70 on Jul 28 (Live)Dust 65 on May 5 (Wayback)Dust 62 on May 21 (Wayback)Dust 62 on Jul 6 (Wayback)Dust 66 on Jul 17 (Live)Dust 63 on Aug 5 (Wayback)Dust 62 on Aug 29 (Wayback)Dust 58 on Oct 3 (Wayback)Zapier Agents 77 on Apr 22 (Wayback)Zapier Agents 81 on May 6 (Wayback)Zapier Agents 77 on Jun 3 (Wayback)Zapier Agents 78 on Jul 2 (Wayback)Zapier Agents 78 on Jul 15 (Wayback)Zapier Agents 80 on Aug 14 (Live)Klaus AI 68 on May 12 (Wayback)Klaus AI 48 on Sep 22 (Live)May 12Sep 22
Past reportsShow past reportsHide past reports
  1. Sep 22, 202648LiveOverall −20 · CTA −38 · Mobile web −30Viewing
  2. May 12, 202668First tracked report — strongest Mobile web 78, weakest Value props 62View →

CTA

30Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Lindy
Zapier Agents
Dust
Relevance AI

Problems

  • no button or input anywhere
  • next step buried in text links
  • install guide link reads as footnote

Trust

45Poor

Proof that the product is real, competent, and safe to try.

Klaus AI
Zapier Agents
Lindy
Trust read
Klaus AI"Billing: every subscription was cancelled before the shutdown. No further charges will be made."
LindyG2 badge with 4.9 star rating below the "Try for free" CTA
Relevance AINo visible trust signal identified.
DustNo visible trust signal identified.
Zapier Agents"Trusted by the world's best companies" logo wall (NVIDIA, Google, Meta, Lowe's, Allstate, Samsung, Mastercard, HP, Expe

Mobile web

48Poor

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture12
  1. Headline wraps two lines — "Klaus has shut down" scales large enough to wrap awkwardly and push body copy down the phone fold.
  2. Billing/data notice card — The card holds two dense paragraphs that consume most of the mobile fold, leaving no action visible.

Value props

55Fair

Title, subtitle, hero — do they sell the product's true value?

Klaus AI’s headline vagueKlaus has shut downThank you for being part of Klaus. The service ended on September 1, 2026, and the web app and all customer assistants are now offline.

Working

  • Exact shutdown date given
  • Billing and data fears answered fast
  • Concrete migration path with real costs

Could improve

  • Migration offer buried below the fold
  • No forward-looking value in hero
  • Mobile fold is all housekeeping

Information hierarchy

62Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Run it Klaus AI paragraph — A single dense text wall buries the migration steps, cost, and the 'install guide' action link at equal weight.
  2. install guide link — The only actionable next step is a plain underlined inline link, invisible on a one-second scan.
  3. Where to go next section — The key redirect message competes with two other body blocks at the same visual weight, with the OpenClaw exit link outranking the action.

Competitors

inferred from product, audience, and value prop