Zapier Agentshttps://zapier.com/

Your landing page’s weakest score is Information hierarchy.

How Zapier Agents ranks

  1. 1.Zapier Agents80
  2. 2.Lindy79
  3. 3.getjustin.ai68
  4. 4.Dust66
  5. 5.Questflow63
  6. 6.Relay.app45
Fix Information hierarchy
80Growth scoreupdated

category scores

Information hierarchy72Value props72
category scoresShowHide
Information hierarchy72Value props72

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Nav Sign up button — Same orange fill as the hero CTA, creating two equal-weight primary actions in one glance.
  2. Nine-link navigation bar — Products, Solutions, Resources, Enterprise, Pricing, GitHub, Explore apps, Contact sales, and Log in all leak attention before the hero CTA.
  3. SOC 2 badge row — Compliance proof rendered in tiny grey caps directly under the CTA — too faint to register as reassurance.

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Zapier Agents’s headline undersellsThe automation layer for agentic AIOne MCP connection. 9,000+ apps. Set your policies and work across any model, surface, or agent harness — without connections or rules breaking.

Working

  • 9,000+ apps is a concrete proof point
  • Mobile stats (450K+, 3.39M+) build credibility
  • Mobile H1 names control and governance payoff

Could improve

  • Desktop H1 is insider jargon
  • Hero art decorates, doesn't demonstrate
  • "Agent harness" excludes newcomers

CTA

84Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Zapier Agents

How Zapier Agents compares

Recommended rewrites

Trust

84Strong

Proof that the product is real, competent, and safe to try.

Zapier Agents desktop capture for Trust

How Zapier Agents compares

Trust read

Mobile web

88Strong

The phone experience as a first-class citizen.

Zapier Agents mobile capture for Mobile web

What works

What to improve