Human ArchiveYC W26 landing page report.
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Human Archivehttps://www.humanarchive.ai/

Your landing page’s weakest score is CTA.

How Human Archive ranks

  1. 1.Encord74
  2. 2.Scale AI (Physical AI / Robotics Data)61
  3. 3.Human Archive56
  4. 4.Micro154
  5. 5.Surge AI46
Fix CTA
56Growth scoreupdated

category scores

CTA48Mobile web54Information hierarchy58Value props58Trust62
category scoresShowHide
CTA48Mobile web54Information hierarchy58Value props58Trust62

Score over time

807060504030Scale AI (Physical AI / Robotics Data) 62 on May 30 (Wayback)Scale AI (Physical AI / Robotics Data) 62 on Jun 15 (Wayback)Scale AI (Physical AI / Robotics Data) 49 on Jul 11 (Wayback)Scale AI (Physical AI / Robotics Data) 64 on Aug 23 (Wayback)Scale AI (Physical AI / Robotics Data) 62 on Sep 5 (Wayback)Scale AI (Physical AI / Robotics Data) 61 on Sep 20 (Live)Encord 71 on Jun 14 (Wayback)Encord 72 on Jun 23 (Wayback)Encord 71 on Jul 6 (Wayback)Encord 71 on Jul 18 (Wayback)Encord 70 on Jul 30 (Wayback)Encord 73 on Aug 23 (Wayback)Encord 74 on Sep 20 (Live)Surge AI 46 on Jun 9 (Wayback)Surge AI 45 on Jul 15 (Wayback)Surge AI 44 on Jul 24 (Wayback)Surge AI 46 on Aug 13 (Wayback)Surge AI 44 on Aug 21 (Wayback)Surge AI 46 on Aug 31 (Wayback)Surge AI 46 on Sep 20 (Live)Micro1 56 on Jun 4 (Wayback)Micro1 54 on Jun 29 (Wayback)Micro1 56 on Jul 11 (Wayback)Micro1 56 on Aug 9 (Wayback)Micro1 54 on Aug 18 (Wayback)Micro1 53 on Sep 5 (Wayback)Micro1 54 on Sep 20 (Live)Human Archive 67 on Apr 20 (Wayback)Human Archive 67 on May 17 (Wayback)Human Archive 46 on May 26 (Wayback)Human Archive 56 on Sep 21 (Live)Apr 20May 17May 26Sep 21
Past reportsShow past reportsHide past reports
  1. Sep 21, 202656LiveOverall +10 · Information hierarchy +16 · CTA +10Viewing
  2. May 26, 202646Overall −21 · Mobile web −34 · Information hierarchy −30View →
  3. May 17, 202667No score movementView →
  4. Apr 20, 202667First tracked report — strongest Mobile web 82, weakest Value props 54View →

CTA

48Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Human Archive
Encord
Scale AI (Physical AI / Robotics Data)
Micro1

Problems

  • nav link only, no hero CTA
  • tiny footprint vs headline
  • hidden behind hamburger on mobile
  • 'Join' reads as recruiting, not offer

Mobile web

54Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Hamburger hides only CTA — The lone conversion action, "Join Human Archive", is buried behind the menu with no visible button on the fold.
  2. Intro paragraph wrapping — Large monospace body copy wraps the credentials paragraph into seven lines, pushing the blog content off the fold.
  3. Blog card excerpt overflow — The HARD-1 excerpt runs past the viewport mid-sentence, cramming desktop-length text into the phone column.

Information hierarchy

58Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Join Human Archive link — The only conversion action is a plain nav text link, same weight as Blog — invisible as a CTA.
  2. HARD-1 blog card — Bold title plus a five-line abstract outweighs the value proposition above it and pulls readers into blog content.
  3. Credentials paragraph — Institution list runs as one unbroken monospace block; the proof points (Y Combinator, Stanford) don't scan.

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

Human Archive’s headline undersellsHuman ArchiveHuman Archive is a data and deployments infrastructure company for Physical AI.

Working

  • Credible team proof: Stanford, Berkeley, YC
  • Killer stat exists on page: 85% vs 57.5%
  • Plainly states the category, no hype fluff

Could improve

  • H1 is just the company name, sells nothing
  • Subhead names a category, not an outcome
  • Best proof buried in a blog card, not hero

Trust

62Fair

Proof that the product is real, competent, and safe to try.

Human Archive
Encord
Trust read
Human Archive"HARD-1: 7 Hours of Human Archive Data Outperforms 17 Hours of Public Baselines" blog card citing 85.0% vs 57.5% task su
Scale AI (Physical AI / Robotics Data)implicit context Scale AI (Physical AI / Robotics Data) may benefit from pre-existing familiarity among its target audience.
EncordCustomer logo strip below the hero: Path Robotics, Woven by Toyota, Zipline, Pickle Robot, Toyota Research Institute, We
Surge AI"New Frontier data and RL environments, off the shelf" announcement banner
Micro1No visible trust signal identified.

Competitors

inferred from product, audience, and value prop
#1Encordencord.com74 #2Scale AI (Physical AI / Robotics Data)scale.com61
#3Human Archive56
#4Micro1micro1.ai54 #5Surge AIsurgehq.ai46