KaelioYC P25 landing page report.
← Back to YC P25

Score over time

80706050Cube 75 on Feb 15 (Wayback)Cube 77 on Mar 7 (Wayback)Cube 76 on Mar 16 (Wayback)Cube 72 on Apr 23 (Wayback)Cube 55 on May 11 (Wayback)Cube 74 on May 28 (Wayback)Cube 75 on Jul 28 (Live)dbt Semantic Layer (dbt Labs) 56 on Apr 3 (Wayback)dbt Semantic Layer (dbt Labs) 62 on May 18 (Wayback)dbt Semantic Layer (dbt Labs) 70 on Jun 14 (Wayback)dbt Semantic Layer (dbt Labs) 54 on Aug 23 (Wayback)dbt Semantic Layer (dbt Labs) 58 on Aug 31 (Wayback)dbt Semantic Layer (dbt Labs) 61 on Sep 20 (Live)AtScale 68 on Feb 9 (Wayback)AtScale 64 on Feb 21 (Wayback)AtScale 64 on Mar 16 (Wayback)AtScale 63 on Apr 9 (Wayback)AtScale 63 on Apr 21 (Wayback)AtScale 66 on Jul 28 (Live)Select Star (or similar) — Wren AI 77 on Feb 12 (Wayback)Select Star (or similar) — Wren AI 77 on Feb 26 (Wayback)Select Star (or similar) — Wren AI 77 on Mar 8 (Wayback)Select Star (or similar) — Wren AI 74 on Jun 5 (Wayback)Select Star (or similar) — Wren AI 75 on Jul 26 (Wayback)Select Star (or similar) — Wren AI 72 on Jul 28 (Live)Boring Semantic Layer alternative — Cortex (Snowflake) excluded; use Metabase ex 71 on Aug 24 (Wayback)Boring Semantic Layer alternative — Cortex (Snowflake) excluded; use Metabase ex 70 on Sep 21 (Live)Kaelio 76 on Jun 4 (Wayback)Kaelio 74 on Aug 25 (Wayback)Kaelio 72 on Sep 21 (Live)Jun 4Aug 25Sep 21
Past reportsShow past reportsHide past reports
  1. Sep 21, 202672LiveOverall −2 · Mobile web −12 · Value props −4Viewing
  2. Aug 25, 202674Overall −2 · Information hierarchy −8 · Value props +4View →
  3. Jun 4, 202676First tracked report — strongest Mobile web 80, weakest Information hierarchy 72View →

Mobile web

64Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture1234
  1. Announcement bar — Two-line sticky benchmark banner eats the top of the mobile fold and duplicates the badge card lower on the page.
  2. Get started button — Primary CTA stops well short of full width and sits below the fold's edge instead of being an easy full-bleed thumb target.
  3. Backed by badge — Renders half-faded and clipped under the logo, looking broken rather than adding credibility.
  4. Benchmark badge card — Dark card repeats the announcement bar's exact copy, adding a third competing message between CTA and install command.

Information hierarchy

66Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Book a Demo button — Styled at identical dark weight to 'Get started', splitting the primary action into two competing CTAs.
  2. Nav link row — Six nav items plus a Products dropdown and GitHub star count offer eight exit paths before the hero CTA.
  3. Benchmark banner — Top bar repeats the same Spider 2.0-Lite badge shown in the hero and adds a third clickable exit above the headline.
  4. Hero CTA cluster — 'Get started', 'View on GitHub', the benchmark badge, and the npm install snippet stack four same-region actions, diluting the primary path.

CTA

76Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Kaelio
Cube
Start for free
Select Star (or similar) — Wren AI

Problems

  • no 'free' despite open source
  • nav label drifts: 'Get Started'
  • npm snippet competes below CTA
  • generic label, no product payoff

Trust

76Fair

Proof that the product is real, competent, and safe to try.

Trust read
Kaelio"#1 for turning data questions into SQL — Spider 2.0-Lite benchmark →" badge below the Get started CTA
Cubeimplicit context Cube may benefit from pre-existing familiarity among its target audience.
dbt Semantic Layer (dbt Labs)Customer logo bar featuring Toyota, Siemens, Nasdaq, CHG Healthcare, Omni, Infinite Lambda, and phData
AtScaleCustomer logo strip showing Visa, Netflix, Vodafone, Toyota, and Discover
Select Star (or similar) — Wren AIGitHub badge: "16,678 — #1 GENBI ON GITHUB"
Boring Semantic Layer alternative — Cortex (Snowflake) excluded; use Metabase exIntegration strip: "ON YOUR" Snowflake, Databricks, BigQuery "SUPPORTING" Power BI, Tableau, Looker "AND MORE"

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

Kaelio’s headline sellsThe open-source context layer for data agents.ktx auto-builds a context layer from your data stack and compiles accurate SQL. Your team reviews it. Agents query it. Interactions continuously improve it.

Working

  • Headline names exact category and audience
  • Subhead explains the full workflow in 4 beats
  • Benchmark badge + hero diagram prove the claim

Could improve

  • No emotional hook — pain never named
  • Only number is a benchmark rank
  • 'Accurate SQL' unquantified