Your landing page’s weakest score is Trust.
How Talos ranks
72Growth scoreupdated
category scores
category scoresShowHide
Score over time
Trust
52FairProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Talos | "Backed by Y Combinator" badge above the Book a Demo CTA |
| No visible trust signal identified. | |
| "500+ manufacturers on AI, downtime, and what's getting in the way" report banner | |
| No visible trust signal identified. | |
| Customer logo strip at the fold bottom (incl. Michelin) | |
| Customer logo strip: JLL, Silicon Valley Power, Barrick, Exelon, APS, Stanford, C&W Services |
Value props
68FairTitle, subtitle, hero — do they sell the product's true value?
Talos’s headline undersells
Detect problems before they cause equipment failures.
Working
- Outcome-first, not feature-first
- Taps fear of unplanned failure
- YC badge adds credibility
Could improve
- No subhead to specify what or how
- Zero numbers or proof points
- Hero render decorates, not demos
CTA
72FairCopy, size, verb, cost-feel — does the primary CTA earn the click?
Problems
- high-cost feel: booking a sales call
- no value promise in the label
- no low-friction product entry
Mobile web
83StrongThe phone experience as a first-class citizen.
123- Book a Demo button — Desktop-proportioned width leaves half the column untapped; should be near-full-bleed for thumb reach.
- Hardware card top edge — Dark clipped strip along the top-right corner looks like a broken render on mobile.
- VIBE label rule — Oversized black bar under the label reads as a rendering artifact, not a design element.
Information hierarchy
84StrongDoes the design help or inhibit what the page is trying to say?
123- VIBE / SCOUT labels — Unexplained product codenames float in the render with no context, reading as debug text instead of communication.
- Upside-down Talos logo — The wordmark on the rendered device lid appears inverted, undercutting polish on the fold's main brand anchor.
- Duplicate Book a Demo — Nav button repeats the hero CTA at the same visual weight, splitting the single-action focus slightly.