Freeport MarketsYC F25 landing page report.
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Freeport Marketshttps://www.freeportmarkets.com/

Your landing page’s weakest score is Trust.

How Freeport Markets ranks

  1. 1.Ostium78
  2. 2.Gains Network (gTrade)77
  3. 3.Hyperliquid76
  4. 4.Freeport Markets69
  5. 5.Helix63
Fix Trust
69Growth scoreupdated

category scores

Trust54Value props68Information hierarchy72CTA72Mobile web78
category scoresShowHide
Trust54Value props68Information hierarchy72CTA72Mobile web78

Score over time

90807060504030Ostium 78 on Jul 28 (Live)Gains Network (gTrade) 75 on Apr 21 (Wayback)Gains Network (gTrade) 44 on Jun 6 (Wayback)Gains Network (gTrade) 78 on Sep 2 (Wayback)Gains Network (gTrade) 77 on Sep 20 (Live)Helix 64 on Apr 4 (Wayback)Helix 63 on Apr 20 (Wayback)Helix 62 on May 19 (Wayback)Helix 60 on Jul 22 (Wayback)Helix 62 on Aug 29 (Wayback)Helix 62 on Sep 6 (Wayback)Helix 63 on Sep 22 (Live)Hyperliquid 76 on Aug 29 (Live)Freeport Markets 46 on Apr 11 (Wayback)Freeport Markets 46 on Apr 19 (Wayback)Freeport Markets 46 on May 4 (Wayback)Freeport Markets 47 on May 19 (Wayback)Freeport Markets 47 on Jun 9 (Wayback)Freeport Markets 67 on Jul 13 (Wayback)Freeport Markets 69 on Sep 23 (Live)Apr 11Apr 19May 4May 19Jun 9Jul 13Sep 23
Past reportsShow past reportsHide past reports
  1. Sep 23, 202669LiveOverall +2 · Value props +6 · Information hierarchy +4Viewing
  2. Jul 13, 202667Overall +20 · Mobile web +38 · Information hierarchy +26View →
  3. Jun 9, 202647Value props −4 · Trust +4View →
  4. May 19, 202647Overall +1 · Value props +8 · Information hierarchy −4View →
  5. May 4, 202646Information hierarchy +4View →
  6. Apr 19, 202646Information hierarchy +4 · Value props −4View →
  7. Apr 11, 202646First tracked report — strongest CTA 52, weakest Information hierarchy 38View →

Trust

54Fair

Proof that the product is real, competent, and safe to try.

Freeport Markets
Hyperliquid
Ostium
Gains Network (gTrade)
Trust read
Freeport MarketsDetailed phone mockups showing real app UI: News feed with sourced headline "Meta Pushes In-House AI Chips to Cut Infere
OstiumInvestor logo strip (Coinbase Ventures, General Catalyst, GSR, Jump, LocalGlobe, Wintermute) with a real trading UI scre
Gains Network (gTrade)Stats bar: "Total Volume $110B+ · Total Trades 3M+ · Total Users 38k+ · Pairs 290+"
Helix"Operational" status indicator with "Version 2.0" in the desktop footer strip
HyperliquidPartner/backer logo strip: Coinbase, Ripple, Circle, USDT0, Anchorage Digital, BitGo, IMC, Copper.co

Value props

68Fair

Title, subtitle, hero — do they sell the product's true value?

Freeport Markets’s headline undersellsTrade Anything Track EverythingPre-IPO exposure and global markets, onchain and open 24/7. AI turns the sources you trust into news and ideas you can act on.

Working

  • Subhead names pre-IPO, onchain, 24/7
  • Phone mockups show SpaceX trading live
  • AI news angle is concrete, not buzzword

Could improve

  • Headline is generic anything/everything
  • No numbers: markets, users, volume
  • No emotional hook on pre-IPO access

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Explore Research button — Styled at near-equal weight beside Download Freeport, splitting the fold's single action into two.
  2. App store badges — Second download path in the top-right corner competes with the hero CTA and pulls the eye off the scan path.
  3. Download Freeport CTA — Pale blue fill on a light grey page gives the primary CTA weak contrast; it doesn't win the one-second scan.
  4. How perpetual futures work — Underlined outbound-styled link sits directly between the value prop and the CTA, intercepting intent.

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Freeport Markets
Ostium
Gains Network (gTrade)
Helix
Hyperliquid

Problems

  • weak contrast vs secondary CTA
  • same size as secondary button
  • arrow icon suggests leaving page

Mobile web

78Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture12
  1. Split CTA row — "Download Freeport" shares the row at half width with "Explore Research", shrinking the primary tap target and splitting attention.
  2. Cropped second phone — A sliver of the second device mockup intrudes on the right edge, adding visual noise without conveying anything readable.

Competitors

inferred from product, audience, and value prop
#1Ostiumostium.io78 #2Gains Network (gTrade)gains.trade77 #3Hyperliquidhyperliquid.xyz76
#4Freeport Markets69
#5Helixhelixapp.com63