Twinhttps://twin.so/

Your landing page’s weakest score is Information hierarchy.

How Twin ranks

  1. 1.Twin80
  2. 2.Sola69
  3. 3.Tektonic AI69
  4. 4.RamAIn66
  5. 5.Automation Anywhere64
  6. 6.Orby AI43
Fix Information hierarchy
80Growth scoreupdated

category scores

Information hierarchy74Mobile web76
category scoresShowHide
Information hierarchy74Mobile web76

Information hierarchy

74Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Announcement bar Learn more — Funding banner with 'Learn more' link is the first thing in the scan path and pulls attention off the conversion story.
  2. New: Twin Store pill — A second promo badge sits directly above the headline, stacking a third message before the value prop lands.
  3. Duplicate free-trial CTAs — 'Try Twin free' in the nav duplicates the hero 'Try Twin For Free' at the same yellow weight, splitting the primary action.
  4. Nav with three dropdowns — Product, Solutions, Store, Pricing, Resources plus Log in and Book demo add seven exit paths before the hero CTA.

Mobile web

76Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Four-line subheadline block — Desktop-length paragraph eats half the viewport and pushes the primary CTA to the fold's edge.
  2. Split half-width CTAs — "Try Twin For Free" shares the row with "Watch video" instead of being a full-bleed thumb target.
  3. Duplicate header CTA — "Try Twin free" in the header competes with the hero's "Try Twin For Free" wording, splitting attention.

CTA

80Strong

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Twin

How Twin compares

Recommended rewrites

Trust

82Strong

Proof that the product is real, competent, and safe to try.

Twin desktop capture for Trust

How Twin compares

Trust read

Value props

86Strong

Title, subtitle, hero — do they sell the product's true value?

Twin’s headlineThe AI employee that runs your business.Describe the job once. Twin builds an agent that works in the tools you already use, browses the web when there's no API, and runs on autopilot: every morning at 9, or the second an email lands.

Working

Could improve