Your landing page’s weakest score is Trust.

Fix Trust
70Growth scoreupdated

category scores

category scoresShowHide

Trust

48Poor

Proof that the product is real, competent, and safe to try.

Taiga
Medical Billers and Coders (MBC)
Coronis Health
CareCloud Revenue Cycle Management
Trust read
Taiga"EMRs we work with" logo strip (AdvancedMD, Tebra)
CureMD Medical Billing ServicesNo visible trust signal identified.
AdvancedMD RCM Servicesimplicit context AdvancedMD RCM Services may benefit from pre-existing familiarity among its target audience.
Medical Billers and Coders (MBC)"$2.4B+ Claims Processed" / "98.7% True Net Collection Ratio" stat bar beneath the hero CTA
CareCloud Revenue Cycle Management"NASDAQ: CCLD $2.09" stock ticker in the header
Coronis Health"$20B+ Collections managed annually" hero stat

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Taiga
Medical Billers and Coders (MBC)

Problems

  • vague payoff — what is 'the portal'?
  • no value promise in the label
  • competes with equal-size secondary

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Taiga’s headlineThe medical billing partner you want to work with.Taiga handles coding, claims, and appeals end-to-end. You treat patients, and we handle medical billing, denial management, and patient statements.

Working

Could improve

Mobile web

78Fair

The phone experience as a first-class citizen.

Taiga mobile capture for Mobile web

What works

What to improve

Information hierarchy

82Strong

Does the design help or inhibit what the page is trying to say?

Taiga desktop capture for Information hierarchy

What works

What to improve