Your landing page’s weakest score is CTA.

How Stockline ranks

  1. 1.Cut+Dry72
  2. 2.Pepper67
  3. 3.Endeavor (Grubmarket)67
  4. 4.Stockline52
Fix CTA
52Growth scoreupdated

category scores

category scoresShowHide

CTA

38Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Cut+Dry
Pepper
Endeavor (Grubmarket)

Problems

  • no CTA anywhere in the fold
  • badge styled like a button, no action
  • nav 'Contact' is the only path to act

Trust

42Poor

Proof that the product is real, competent, and safe to try.

Stockline
Cut+Dry
Endeavor (Grubmarket)
Pepper
Trust read
Stockline"Backed by Y Combinator" badge
PepperProduct demo parsing "Hey I need 20 pounds tomato…" into order line items (Tomatoes | 20lb, Iceberg Lettuce)
Cut+DryCase card: "75% customer adoption in less than a year — Harbor Foods, multi-location broadline distributor" over a real
Endeavor (Grubmarket)Logo strip with U.S. Navy, U.S. Air Force, Snowflake, AWS, Oracle, Berkeley, Palantir, SpaceX

Mobile web

52Fair

The phone experience as a first-class citizen.

Stockline mobile capture for Mobile web

What works

What to improve

Information hierarchy

58Fair

Does the design help or inhibit what the page is trying to say?

Stockline desktop capture for Information hierarchy

What works

What to improve

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Stockline’s headlineNo more retyping bills No more time spent on admin.Stockline automates order entry with AI. We fetch orders from emails, SMS, WhatsApp, phone calls, and more - and push them directly into the ERP.

Working

Could improve