Your landing page’s weakest score is Information hierarchy.

Fix Information hierarchy
68Growth scoreupdated

category scores

category scoresShowHide

Information hierarchy

62Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Cookie consent panel — Covers the left half of the fold and occludes the subheadline and primary CTA label on desktop.
  2. Request dataset samples CTA — Primary CTA is partially hidden behind the cookie panel, so the one action the fold wants is unreadable at a glance.
  3. Explore research button — Secondary CTA sits at nearly the same size and prominence as the primary, splitting the action moment.
  4. Just shipped banner — The 'Senior SWE-bench by Snorkel' pill with chevron sits directly above the headline and pulls first attention toward an exit.

CTA

68Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Snorkel AI

Problems

  • 'Request' feels gated, not instant
  • nav says 'Get started' — label split
  • cookie banner covers CTA on desktop

Trust

68Fair

Proof that the product is real, competent, and safe to try.

Snorkel AI desktop capture for Trust

How Snorkel AI compares

Trust read

Mobile web

68Fair

The phone experience as a first-class citizen.

Snorkel AI mobile capture for Mobile web

What works

What to improve

Value props

76Fair

Title, subtitle, hero — do they sell the product's true value?

Snorkel AI’s headlineWe build the data that pushes the frontierSnorkel helps frontier labs and AI teams develop specialized training data and environments that set their models and agents apart.

Working

Could improve