Your landing page’s weakest score is Trust.

Fix Trust
66Growth scoreupdated

category scores

category scoresShowHide

Trust

32Poor

Proof that the product is real, competent, and safe to try.

5-Out (formerly Hotplate/AI restaurant ops via CCTV — Presto/Vision AI category)
Trust read
Shire IntelligenceNo visible trust signal identified.
5-Out (formerly Hotplate/AI restaurant ops via CCTV — Presto/Vision AI category)Revenue forecast UI card showing "Actual $2,812" vs "Forecast $4,331 | Range $3,723 - 4,920"

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Try Shire button — Muted blue-on-white styling makes the primary conversion the weakest-contrast button in the fold.
  2. Get a demo pill — Highest-contrast button on the page competes directly with the hero email capture for the primary action.
  3. Five-link nav row — Features, Impact, Pricing, Contact Us, Benefits give five equal-weight exits before the CTA.
  4. See Shire in action — Dark pill sits first in the scan path, pulling clicks to video before the headline or CTA registers.

CTA

72Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Shire Intelligence

How Shire Intelligence compares

Recommended rewrites

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Shire Intelligence’s headlineRun every shift Faster.Shire manages your floor through existing CCTV from the moment a guest sits down to the second they're ready to pay.

Working

Could improve

Mobile web

84Strong

The phone experience as a first-class citizen.

Shire Intelligence mobile capture for Mobile web

What works

What to improve