Your landing page’s weakest score is Value props.

Fix Value props
68Growth scoreupdated

category scores

category scoresShowHide

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

Quilter’s headline sellsPhysics-Driven AI That Automates PCB LayoutQuilter is physics-driven AI that automates PCB placement and routing.

Working

  • Names the exact job: PCB layout
  • "Physics-driven" preempts autorouter doubt
  • AWS/NVIDIA/Siemens logos add proof

Could improve

  • Subhead just repeats the headline
  • No numbers or time-saved claim
  • No emotional payoff for engineers

CTA

64Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Quilter
Flux
Atrisa

Problems

  • click feels like a sales call
  • four words, past ideal length
  • no product value in the click
  • frames a third party, not the user

Trust

66Fair

Proof that the product is real, competent, and safe to try.

Quilter desktop capture for Trust

How Quilter compares

Trust read

Mobile web

72Fair

The phone experience as a first-class citizen.

Quilter mobile capture for Mobile web

What works

What to improve

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

Quilter desktop capture for Information hierarchy

What works

What to improve