ProRata (Gist Ads)https://prorata.ai/

Your landing page’s weakest score is Trust.

Fix Trust
57Growth scoreupdated

category scores

category scoresShowHide

Trust

38Poor

Proof that the product is real, competent, and safe to try.

Imprezia
Koah
Promoted (PromoteKit / Promoted.ai alternatives excluded) — Adzedek
AdIntelli
Trust read
ProRata (Gist Ads)No visible trust signal identified.
Imprezia"Trusted by" logo strip (Visit Malaysia, Playdigo, Mobupps, Presearch, TravelDealzAI) plus "Backed by Y Combinator" badg
Koah"$20.5M Series A led by Theory Ventures" announcement banner
AdIntelli"Featured on TopAI.tools" and "Featured on THERE'S AN AI FOR THAT" badges
Promoted (PromoteKit / Promoted.ai alternatives excluded) — AdzedekPress logo strip featuring Axios, Quartz, Inc., and Adweek

Value props

52Fair

Title, subtitle, hero — do they sell the product's true value?

ProRata (Gist Ads)’s headline vagueProtecting creativity in the era of generative AI.We build attribution solutions for AI search, grounded in respect for content creators and publishers.

Working

  • Names the audience: creators, publishers
  • Subhead names the mechanism: attribution
  • Emotionally resonant 'respect' framing

Could improve

  • H1 is a mission, not an outcome
  • Zero numbers or proof points
  • No hero visual demonstrating product

CTA

58Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

ProRata (Gist Ads)

How ProRata (Gist Ads) compares

Recommended rewrites

Mobile web

58Fair

The phone experience as a first-class citizen.

ProRata (Gist Ads) mobile capture for Mobile web

What works

What to improve

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

ProRata (Gist Ads) desktop capture for Information hierarchy

What works

What to improve