Your landing page’s weakest score is Trust.
How ProRata (Gist Ads) ranks
category scores
category scoresShowHide
Trust
38PoorProof that the product is real, competent, and safe to try.




| Trust read | |
|---|---|
| ProRata (Gist Ads) | No visible trust signal identified. |
| "Trusted by" logo strip (Visit Malaysia, Playdigo, Mobupps, Presearch, TravelDealzAI) plus "Backed by Y Combinator" badg | |
| "$20.5M Series A led by Theory Ventures" announcement banner | |
| "Featured on TopAI.tools" and "Featured on THERE'S AN AI FOR THAT" badges | |
| Press logo strip featuring Axios, Quartz, Inc., and Adweek |
Value props
52FairTitle, subtitle, hero — do they sell the product's true value?
Protecting creativity in the era of generative AI.
We build attribution solutions for AI search, grounded in respect for content creators and publishers.
Working
- Names the audience: creators, publishers
- Subhead names the mechanism: attribution
- Emotionally resonant 'respect' framing
Could improve
- H1 is a mission, not an outcome
- Zero numbers or proof points
- No hero visual demonstrating product
CTA
58FairCopy, size, verb, cost-feel — does the primary CTA earn the click?

How ProRata (Gist Ads) compares
Recommended rewrites
Mobile web
58FairThe phone experience as a first-class citizen.

What works
What to improve
Information hierarchy
78FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
