Perseus Defensehttps://perseusdefense.com/

Your landing page’s weakest score is Trust.

How Perseus Defense ranks

  1. 1.Perseus Defense72
  2. 2.Fortem Technologies65
  3. 3.Epirus57
  4. 4.MARSS54
  5. 5.DroneShield52
  6. 6.Anduril Industries (Anvil)43
Fix Trust
72Growth scoreupdated

category scores

Trust58CTA62
category scoresShowHide
Trust58CTA62

Trust

58Fair

Proof that the product is real, competent, and safe to try.

Trust read
Perseus DefenseNo visible trust signal identified.
Anduril Industries (Anvil)implicit context Anduril Industries (Anvil) may benefit from pre-existing familiarity among its target audience.
EpirusHero field footage of a military vehicle carrying mounted hardware on a desert road
DroneShieldimplicit context DroneShield may benefit from pre-existing familiarity among its target audience.
Fortem TechnologiesNo visible trust signal identified.
MARSSNo visible trust signal identified.

CTA

62Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Perseus Defense
Epirus

Problems

  • newsletter is a low-value ask
  • no payoff named for the click
  • small vs headline on desktop

Information hierarchy

78Fair

Does the design help or inhibit what the page is trying to say?

Perseus Defense desktop capture for Information hierarchy

What works

What to improve

Value props

80Strong

Title, subtitle, hero — do they sell the product's true value?

Perseus Defense’s headlineLOW COST MISSILES BUILT FOR MODERN DRONE WARFARE.Portable Kinetic Missile Interceptor System for Group 1 and Group 2 Threats.

Working

Could improve

Mobile web

83Strong

The phone experience as a first-class citizen.

Perseus Defense mobile capture for Mobile web

What works

What to improve