Paloma Health Growth Score: 58/100

Lazyweb

Paloma Healthhttps://palomahealth.com/

Complete both scorecards to calculate your growth score.

—Overall growth scoreupdated Jul 27, 2026

Funnel

Acquire

Activate

Coming soon

Monetize

Coming soon

Retain / Reengage

Coming soon

Graded against Lazyweb’s growth rubrics.

Paloma Healthhttps://palomahealth.com/

Your landing page’s weakest score is Trust.

How Paloma Health ranks

Fix Trust

58Growth scoreupdated Jul 27, 2026

category scores

Trust44 Mobile web48 Information hierarchy57 CTA64 Value props78

category scoresShowHide

Trust44 Mobile web48 Information hierarchy57 CTA64 Value props78

Score over time

Past reportsShow past reportsHide past reports

Jul 27, 202658LiveOverall −1 · CTA −2 · Information hierarchy −1Viewing
Feb 8, 202659First tracked report — strongest Value props 78, weakest Trust 44View →

Trust

44Poor

Proof that the product is real, competent, and safe to try.

	Trust read
Paloma Health	Now accepting most major insurance plans! Check your coverage in seconds
Coherence Health	'TPO Antibodies' tracker card showing '340 Before → 120 Now, 65% reduction in antibodies'
WellTheory	"Thousands of lives transformed" avatar chip beside the coverage search
Parsley Health	No visible trust signal identified.
Mymee	"Mymee is the first digital care solution proven to help autoimmune patients reduce rheumatic flares"

Mobile web

48Poor

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture

Cookie consent modal — Dead blocker covering the headline mid-word; its full-width Accept is the biggest tap target on the page.
Insurance promo banner — Eats roughly a fifth of the first viewport before the value statement, with only a small text-link CTA.
Chat bubble — Overlaps the cookie modal's Accept button in the bottom-right corner, crowding the tap area.

Information hierarchy

57Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture

Cookie consent panel — Sits directly over the hero's primary CTA, hiding the main action on desktop and burying the headline on mobile.
Duplicate Get Started CTAs — Nav button and banner link repeat the same label, splitting the one conversion path across three targets.
Free Consultation button — Low-contrast outline style is the only visible hero action, so the fold's strongest button is a secondary ask.
Insurance announcement banner — Full-width blue band with its own CTA competes with the headline as a second message before the value prop.

CTA

64Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Problems

hero CTA hidden by cookie banner
generic — names no offer or payoff
no 'free' despite free consult
primary visible only as small nav pill

Value props

78Fair

Title, subtitle, hero — do they sell the product's true value?

Paloma Health’s headline sellsFinally, A Thyroid Doctor Who Gets ItOnline care and personalized support for hypothyroidism, weight, menopause, and more—accessible with or without insurance.

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