Your landing page’s weakest score is CTA.

Fix CTA
66Growth scoreupdated

category scores

category scoresShowHide

CTA

62Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Lumana
Conntourin-product action
Coram AI
Hakimo

Problems

  • absent from hero — nav only
  • demo implies sales-call commitment
  • hero buttons push award news instead
  • small footprint vs hero headline

Value props

62Fair

Title, subtitle, hero — do they sell the product's true value?

Lumana’s headline undersellsAward-winning, AI-powered VMSLumana wins Best Video Surveillance Management System by the Security Industry Association at ISC West 2026.

Working

  • Strong third-party credibility (SIA award)
  • Names the category (VMS) for informed buyers
  • Mobile adds 4.9/5 G2 and 50,000+ cameras proof

Could improve

  • No stated outcome for the buyer
  • Subhead repeats the award, adds no specifics
  • Hero shows a trophy, not the product working

Mobile web

62Fair

The phone experience as a first-class citizen.

Lumana mobile capture for Mobile web

What works

What to improve

Information hierarchy

68Fair

Does the design help or inhibit what the page is trying to say?

Lumana desktop capture for Information hierarchy

What works

What to improve

Trust

74Fair

Proof that the product is real, competent, and safe to try.

Lumana desktop capture for Trust

How Lumana compares

Trust read