Latent Healthhttps://latenthealth.com/

Your landing page’s weakest score is Trust.

How Latent Health ranks

  1. 1.Silna Health72
  2. 2.Develop Health70
  3. 3.Latent Health69
  4. 4.Ruma Care65
  5. 5.SamaCare58
  6. 6.Banjo Health52
Fix Trust
69Growth scoreupdated

category scores

Trust58CTA62
category scoresShowHide
Trust58CTA62

Trust

58Fair

Proof that the product is real, competent, and safe to try.

Latent Health
Silna Health
Trust read
Latent HealthSupporting 60+ leading health systems and more than five million patient medication journeys every year
Ruma Care"Featured on Launch YC — 1857" badge
SamaCare"SamaCare Named 2026 Prix Galien USA Finalist for Best Digital Health Solution" announcement bar
Develop Health"High Confidence Answer" product UI card showing prior-therapy evidence (methotrexate, apremilast) for a prior authoriza
Banjo HealthCustomer logo strip showing FairScript and Kroger Prescription Plans (mobile capture)
Silna HealthCustomer logo bar under "EMPOWERING LEADING HEALTHCARE PROVIDERS" (Behavioral Innovations, ABS Kids, AnswersNow, HealthP

CTA

62Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Latent Health
Silna Health
Ruma Care
Develop Health

Problems

  • click feels costly, no value payoff
  • hero button same size as secondary
  • no echo of headline promise

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Latent Health’s headlineIntelligence that brings life-changing therapies to the people who need themLatent simplifies the journey to health, from identifying conditions to accessing care to the final day of treatment. Supporting 60+ leading health systems and more than five million patient medication journeys every year.

Working

Could improve

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

Latent Health desktop capture for Information hierarchy

What works

What to improve

Mobile web

76Fair

The phone experience as a first-class citizen.

Latent Health mobile capture for Mobile web

What works

What to improve