KoBold Metalshttps://koboldmetals.com/

Your landing page’s weakest score is CTA.

How KoBold Metals ranks

  1. 1.GeologicAI62
  2. 2.GoldSpot Discoveries (ALS GoldSpot)54
  3. 3.Terranox AI52
  4. 4.KoBold Metals47
  5. 5.Earth AI47
  6. 6.Fleet Space Technologies47
Fix CTA
47Growth scoreupdated

category scores

CTA30Trust48
category scoresShowHide
CTA30Trust48

CTA

30Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

GoldSpot Discoveries (ALS GoldSpot)
GeologicAI
Fleet Space Technologies
Curious?
Terranox AI

Problems

  • no CTA anywhere above the fold
  • nav links are only clickable paths
  • headline promises, nothing delivers

Trust

48Poor

Proof that the product is real, competent, and safe to try.

GeologicAI
Trust read
KoBold Metalsimplicit context KoBold Metals may benefit from pre-existing familiarity among its target audience.
Terranox AI"Backed by Y Combinator" badge above the headline
Earth AINo visible trust signal identified.
GeologicAIMobile hero showing the real GeologicAI software UI — a 3D block-model viewer with code and histograms on dual monitors
Fleet Space TechnologiesNo visible trust signal identified.
GoldSpot Discoveries (ALS GoldSpot)Hero description of specific capabilities: "We take complex geochemical, metallurgical, and mill process flow data... an

Mobile web

48Poor

The phone experience as a first-class citizen.

KoBold Metals mobile capture for Mobile web

What works

What to improve

Information hierarchy

55Fair

Does the design help or inhibit what the page is trying to say?

KoBold Metals desktop capture for Information hierarchy

What works

What to improve

Value props

56Fair

Title, subtitle, hero — do they sell the product's true value?

KoBold Metals’s headlineFinding the materials of the future with AI and HI

Working

Could improve