Your landing page’s weakest score is Trust.
How Infera ranks
Trust
52FairProof that the product is real, competent, and safe to try.


| Trust read | |
|---|---|
| Infera | "Backed by Y Combinator" banner at the top of the page |
| No visible trust signal identified. | |
| Customer logo bar labeled "Trusted by labs around the world" (Almirall, Umoja Biopharma, United Therapeutics, Berkeley L | |
| "Over the last 20 years, Retisoft has partnered with laboratories within the drug discovery, healthcare, educational, ag | |
| No visible trust signal identified. |
CTA
62FairCopy, size, verb, cost-feel — does the primary CTA earn the click?




Problems
- reads as sales commitment, not value
- vague verb, no payoff named
- secondary CTA feels cheaper to click
Value props
72FairTitle, subtitle, hero — do they sell the product's true value?
The operating system for your laboratory.
Infera turns an experiment you describe in plain English into a validated, instrument-ready run, on the instruments you own, or by hand at the bench.
Working
Could improve
Information hierarchy
76FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
Mobile web
76FairThe phone experience as a first-class citizen.

What works
What to improve
