Hiyahttps://hiya.com/

Your landing page’s weakest score is Trust.

How Hiya ranks

  1. 1.DeepMark74
  2. 2.Pindrop72
  3. 3.Resemble AI (Detect/Watermarker)67
  4. 4.Pex65
  5. 5.Hiya64
  6. 6.Reality Defender63
Fix Trust
64Growth scoreupdated

category scores

Trust42CTA64
category scoresShowHide
Trust42CTA64

Trust

42Poor

Proof that the product is real, competent, and safe to try.

Pindrop
DeepMark
Reality Defender
Resemble AI (Detect/Watermarker)
Trust read
Hiyaimplicit context Hiya may benefit from pre-existing familiarity among its target audience.
DeepMark"Cited by" strip with Meta and Microsoft logos on the mobile capture
Pindrop"TRUSTED BY 14 of the top 20 banks" claim in the mobile fold
Reality Defender"New Gartner® report — Reality Defender is named a Market Shaper in deepfake detection" banner
Resemble AI (Detect/Watermarker)Workflow demo showing 'Resemble APIs dispatched' with 'Synthetic voice detected: 98%' result
Pex"Did you hear the news? Pex has joined Vobile!" banner linking to the official press release

CTA

64Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Hiya
Resemble AI (Detect/Watermarker)
Reality Defender
DeepMark

Problems

  • passive 'see' — no product value
  • 3 competing labels above fold
  • strongest offer buried in banner
  • 4 words — over 3-word ideal

Information hierarchy

72Fair

Does the design help or inhibit what the page is trying to say?

Hiya desktop capture for Information hierarchy

What works

What to improve

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

Hiya’s headlineHiya protects the world's voice callsFrom everyday spam to AI-generated scams, we stop the calls you don't want so the ones that matter get through.

Working

Could improve

Mobile web

72Fair

The phone experience as a first-class citizen.

Hiya mobile capture for Mobile web

What works

What to improve