Your landing page’s weakest score is Trust.

Fix Trust
62Growth scoreupdated

category scores

category scoresShowHide

Trust

44Poor

Proof that the product is real, competent, and safe to try.

Trust read
HadrianMulti-location timezone bar listing CA, AZ, AL, and DC facilities with live local times
Forge RoboticsPhotorealistic robotic arm product image beneath the hero
Bright MachinesNo visible trust signal identified.
IsembardNo visible trust signal identified.

CTA

56Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Hadrian
Forge Robotics
Isembard

Problems

  • no action verb — reads as a label
  • just scrolls, no conversion path
  • no buyer CTA (quote/contact) on fold
  • careers CTA competes at equal weight

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

Hadrian’s headlineThe Future of American ProductionFactories of the Future to Reindustrialize America.

Working

Could improve

Mobile web

74Fair

The phone experience as a first-class citizen.

Hadrian mobile capture for Mobile web

What works

What to improve

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

Hadrian desktop capture for Information hierarchy

What works

What to improve