Your landing page’s weakest score is CTA.

How GoodShort ranks

  1. 1.Mochi70
  2. 2.ReelShort63
  3. 3.ShortMax61
  4. 4.GoodShort56
  5. 5.DramaBox52
Fix CTA
56Growth scoreupdated

category scores

category scoresShowHide

CTA

52Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

GoodShort
Mochi
ReelShort
ShortMax

Problems

  • asks for payment before value
  • free offer hidden in dismissible bar
  • no 'free' despite free banner
  • competing CTAs: Top Up vs Watch

Trust

52Fair

Proof that the product is real, competent, and safe to try.

GoodShort
Mochi
Trust read
GoodShort"Most Trending" grid of real titles with cover art, genre tags, and synopses (e.g. "Not His ATM, I'm The Wolf Queen")
MochiPopulated "TOP 10 TODAY" ranked catalog rail with real titles and genres
DramaBoxNo visible trust signal identified.
ReelShortimplicit context ReelShort may benefit from pre-existing familiarity among its target audience.
ShortMax"Most Popular" row showing seven real drama title posters (e.g. "Loved Twice by the Hockey Star")

Information hierarchy

58Fair

Does the design help or inhibit what the page is trying to say?

GoodShort desktop capture for Information hierarchy

What works

What to improve

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

GoodShort’s headlineNot His ATM, I'm The Wolf QueenScore 10% extra value vs the app

Working

Could improve

Mobile web

62Fair

The phone experience as a first-class citizen.

GoodShort mobile capture for Mobile web

What works

What to improve