Your landing page’s weakest score is Trust.
How Crisp ranks
Trust
55FairProof that the product is real, competent, and safe to try.



| Trust read | |
|---|---|
| Crisp | "Crisp Ranks No. 11 Fastest-Growing Company in AI and Data on the 2026 Inc. 5000 List" banner |
| "Trusted by leading CPG brands" logo wall (Jubel Beer, Ocean Saver, Amie, Aduna, Better Nature) | |
| "Trusted by 3500+ CPG Professionals" badge above the headline | |
| Embedded 1:07 explainer video in the hero | |
| No visible trust signal identified. |
CTA
62FairCopy, size, verb, cost-feel — does the primary CTA earn the click?





Problems
- click feels like a sales call
- four words, over the 3-word bar
- no low-commitment alternative CTA
- verb 'Talk' gives effort, not value
Information hierarchy
72FairDoes the design help or inhibit what the page is trying to say?

What works
What to improve
Mobile web
72FairThe phone experience as a first-class citizen.

What works
What to improve
Value props
74FairTitle, subtitle, hero — do they sell the product's true value?
The Vertical AI platform retail trusts to perfect every shelf.
Crisp delivers AI outcomes for retail. We help retailers and consumer brands turn complex commerce data into clear actions that drive sales, profit, and cash by using AI to deliver outcomes, not just insights.
Working
Could improve
