Allen Control Systemshttps://allencontrolsystems.com/

Your landing page’s weakest score is Trust.

How Allen Control Systems ranks

  1. 1.9 Mothers67
  2. 2.Fortem Technologies65
  3. 3.Allen Control Systems62
  4. 4.Epirus57
  5. 5.MARSS54
  6. 6.Anduril Industries43
Fix Trust
62Growth scoreupdated

category scores

Trust48CTA62
category scoresShowHide
Trust48CTA62

Trust

48Poor

Proof that the product is real, competent, and safe to try.

Allen Control Systems
9 Mothers
Trust read
Allen Control Systems"NOW LISTED ON THE JIATF 401 C-UAS MARKETPLACE" banner
9 Mothers"The US Government and its prime contractors are buying our systems now to work where others fail."
Anduril Industriesimplicit context Anduril Industries may benefit from pre-existing familiarity among its target audience.
EpirusHero field footage of a military vehicle carrying mounted hardware on a desert road
Fortem TechnologiesNo visible trust signal identified.
MARSSNo visible trust signal identified.

CTA

62Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Allen Control Systems
9 Mothers
Epirus

Problems

  • generic contact-us framing
  • click feels like sales convo
  • small outlined button on desktop
  • no CTA in hero area

Information hierarchy

64Fair

Does the design help or inhibit what the page is trying to say?

Allen Control Systems desktop capture for Information hierarchy

What works

What to improve

Value props

64Fair

Title, subtitle, hero — do they sell the product's true value?

Allen Control Systems’s headlineAUTONOMOUS WEAPON STATIONS FOR LAND AND SEA

Working

Could improve

Mobile web

72Fair

The phone experience as a first-class citizen.

Allen Control Systems mobile capture for Mobile web

What works

What to improve