ZeroEntropyYC W25 landing page report.
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Your landing page’s weakest score is Trust.

Fix Trust

Score over time

90807060504030Cohere 70 on Jun 14 (Wayback)Cohere 73 on Jul 11 (Wayback)Cohere 71 on Jul 29 (Wayback)Cohere 70 on Aug 13 (Wayback)Cohere 68 on Aug 24 (Wayback)Cohere 63 on Sep 4 (Wayback)Cohere 64 on Sep 21 (Live)Voyage AI 66 on May 6 (Wayback)Voyage AI 68 on May 14 (Wayback)Voyage AI 68 on Jun 4 (Wayback)Voyage AI 71 on Jun 27 (Wayback)Voyage AI 68 on Jul 8 (Wayback)Voyage AI 70 on Aug 29 (Wayback)Voyage AI 69 on Sep 21 (Live)Jina AI 52 on Jun 15 (Wayback)Jina AI 48 on Jul 4 (Wayback)Jina AI 51 on Jul 11 (Wayback)Jina AI 51 on Jul 28 (Wayback)Jina AI 51 on Aug 23 (Wayback)Jina AI 36 on Aug 31 (Wayback)Jina AI 43 on Sep 20 (Live)Mixedbread 77 on May 2 (Wayback)Mixedbread 76 on Jul 8 (Wayback)Mixedbread 77 on Aug 15 (Wayback)Mixedbread 75 on Sep 17 (Wayback)Mixedbread 78 on Sep 21 (Live)Nomic 68 on Sep 21 (Live)ZeroEntropy 38 on Apr 1 (Wayback)ZeroEntropy 69 on Sep 21 (Live)Apr 1Sep 21
Past reportsShow past reportsHide past reports
  1. Sep 21, 202669LiveOverall +31 · Value props +50 · Information hierarchy +42Viewing
  2. Apr 1, 202638First tracked report — strongest CTA 58, weakest Information hierarchy 22View →

Trust

62Fair

Proof that the product is real, competent, and safe to try.

ZeroEntropy
Mixedbread
Trust read
ZeroEntropy"TRUSTED IN PRODUCTION BY" logo strip with Assembled, Profound, Sendbird, and mem0 (mobile capture)
CohereNorth Agents dashboard UI with named agents ("SEO content optimizer", "Email marketing specialist") and version tags
Voyage AI"By MongoDB" attribution under the Voyage AI logo
Jina AIElastic logo co-branded with the Jina logo in the header
Mixedbread"TRUSTED BY" logo row featuring Vercel, AnkiHub, TinyFish, Prime Intellect, Anygraph, and BIT Capital
NomicCustomer logo strip "ARCHITECTED & ENGINEERED FOR INDUSTRY LEADERS" including Los Angeles Department of Water & Power an

Information hierarchy

64Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture1234
  1. Headline third line clipped — The blue headline line is cut off mid-render — 'Enterprise API' truncates the actual value prop line visible on mobile ('Production AI System').
  2. Start Now vs Try Now — Two primary-weight CTAs ('Start Now' in nav, 'Try Now' in hero) split the single conversion action across the fold.
  3. Announcement banner — The bright blue 'ZeroEntropy is joining Notion' bar is the highest-contrast element on the page and pulls first attention to an outbound link.
  4. Hero sphere illustration — The large gradient orb occupies ~40% of the fold without communicating rerankers, retrieval, or any product outcome (mobile shows the clause annotations that make it meaningful).

Value props

72Fair

Title, subtitle, hero — do they sell the product's true value?

ZeroEntropy’s headline sellsSpecialized Models for Every Production AI SystemZeroEntropy trains state-of-the-art rerankers, embeddings, and custom models for production AI systems — light-weight, blazing fast, and accurate where generalist models aren't.

Working

  • Names concrete products: rerankers, embeddings
  • "where generalist models aren't" hits real pain
  • Clear who it's for: production AI builders

Could improve

  • No numbers: latency, accuracy, benchmarks
  • Desktop hero orb decorates, shows nothing
  • "blazing fast" is unquantified buzz

CTA

73Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

ZeroEntropy
Nomic
Voyage AI

Problems

  • competes with 'Start Now' in header
  • generic — doesn't name the payoff
  • small footprint vs. desktop headline

Mobile web

76Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Try Now button — Desktop-proportioned button floating narrow in the phone column instead of a full-bleed thumb target.
  2. Double-decker header — Announcement banner stacked on the dark nav bar consumes a meaningful slice of the first viewport.
  3. Truncated clause chips — "Conficting with yo…" text clips mid-word at the card edge, looking broken on mobile.

Competitors

inferred from product, audience, and value prop