AfterQueryYC W25 landing page report.
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AfterQueryhttps://afterquery.com/

Your landing page’s weakest score is Trust.

How AfterQuery ranks

  1. 1.AfterQuery65
Fix Trust
65Growth scoreupdated

category scores

Trust48Value props58CTA62Information hierarchy76Mobile web82
category scoresShowHide
Trust48Value props58CTA62Information hierarchy76Mobile web82

Score over time

7570656055AfterQuery 61 on Apr 4 (Wayback)AfterQuery 61 on Apr 14 (Wayback)AfterQuery 65 on Apr 28 (Wayback)AfterQuery 62 on May 20 (Wayback)AfterQuery 71 on Jul 12 (Wayback)AfterQuery 70 on Aug 25 (Wayback)AfterQuery 65 on Sep 21 (Live)Apr 4Apr 14Apr 28May 20Jul 12Aug 25Sep 21
Past reportsShow past reportsHide past reports
  1. Sep 21, 202665LiveOverall −5 · Trust −14 · CTA −6Viewing
  2. Aug 25, 202670Overall −1 · Value props −6 · Trust −6View →
  3. Jul 12, 202671Overall +9 · Trust +33 · Value props +10View →
  4. May 20, 202662Overall −3 · Value props −8 · Trust −7View →
  5. Apr 28, 202665Overall +4 · Value props +8 · Trust +7View →
  6. Apr 14, 202661CTA −8 · Value props +6View →
  7. Apr 4, 202661First tracked report — strongest Mobile web 76, weakest Trust 34View →

Trust

48Poor

Proof that the product is real, competent, and safe to try.

Trust read
AfterQuery"Backed by angels from" strip with DeepMind, Meta, and OpenAI logos on the mobile fold

Value props

58Fair

Title, subtitle, hero — do they sell the product's true value?

AfterQuery’s headline vagueWe teach machines how experts think.The future of AI won't be trained on more data, it will be trained on better thinking.

Working

  • Memorable, distinct thesis line
  • Points at expert-data category
  • Mobile shows lab-grade social proof

Could improve

  • No deliverable or outcome named
  • Subhead repeats the headline idea
  • Hero image decorates, shows nothing

CTA

62Fair

Copy, size, verb, cost-feel — does the primary CTA earn the click?

AfterQuery

Problems

  • 'data' is vague — unclear payoff
  • no echo of headline promise
  • modest footprint vs headline
  • click destination ambiguous

Information hierarchy

76Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. Duplicate Get data button — Styled identically to the hero CTA, splitting the primary action into two equal-weight targets.
  2. Five-link navigation row — Research & Blog, Leaderboards, For Enterprises, Products, and Careers offer five exits before the pitch lands.
  3. Explore research button — Sits at nearly the same size and position as Get data, pulling clicks away from the conversion path.

Mobile web

82Strong

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture12
  1. Get data button — Desktop-proportioned pill floating small in the column instead of a full-width thumb target.
  2. Clipped DeepMind logo — Partner logos are cut off at both edges of the row, making the social-proof strip look broken.

Competitors

Couldn’t identify competitors

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