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- Sep 20, 202671LiveOverall +3 · Trust +16 · Information hierarchy +2Viewing
- Aug 12, 202668First tracked report — strongest Mobile web 86, weakest Trust 42View →
Your landing page’s weakest score is Trust.
How Stoa ranks
71Growth scoreupdated
category scores
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Score over time
Trust
58FairProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Stoa | BACKED BY Y COMBINATOR badge next to the headline |
| Logo strip featuring NVIDIA, Modal, Standard Intelligence, HeyGen, and MIT at the bottom of the fold | |
| Stats bar: "700K+ transactions/mo · 20,000+ GPUs · 40+ data centers · 68+ GPU types" | |
| Customer logo strip (Tinfoil, Moises, Parasail, Berkeley) below the mobile hero | |
| "Currently serving $1.49B of listings." above a live feed of dated, priced GPU listings |
CTA
62FairCopy, size, verb, cost-feel — does the primary CTA earn the click?
Problems
- generic label, no value promise
- click feels like signup work
- doesn't echo headline's market hook
- muted color, low visual pop in hero
Value props
72FairTitle, subtitle, hero — do they sell the product's true value?
Stoa’s headline undersells
The market behind AI hardware
Buy and sell GPUs with verified counterparties and price discovery.
Working
- Hero chart shows real GPU prices
- Subhead names buyers, sellers, trust
- YC badge adds instant credibility
Could improve
- Headline is category, not outcome
- Subhead buried in right rail
- No emotion: no pain of opaque pricing
Information hierarchy
78FairDoes the design help or inhibit what the page is trying to say?
1234- Hero Sign up button — Small, low-contrast grey primary sits at nearly the same weight as "Contact our team" beside it, so no single action wins the scan.
- Six-link nav row — Products, Data, Research, About, Contact plus Log in give attention nine exits before the hero CTA.
- Learn more banner — Pill-styled announcement CTA at the very top competes with Sign up as the first clickable element.
- Chart price labels — Tiny monospace labels like "H100 SXM5 · $25,860" are near-illegible at this scale, muting the chart's proof value.
Mobile web
86StrongThe phone experience as a first-class citizen.
12- Promo announcement bar — Second header stacked above the nav; its 'Learn more' CTA competes with Sign up and pushes the hero down.
- Chart price labels — Monospace labels like 'GB200 NVL · $67,400' shrink to near-illegible size on the phone viewport.