NozomioYC S25 landing page report.
← Back to YC S25

Your landing page’s weakest score is Trust.

How Nozomio ranks

  1. 1.AE Studio77
  2. 2.Every60
  3. 3.Nozomio47
Fix Trust

Score over time

90807060504030Every 65 on Apr 1 (Wayback)Every 59 on Jun 18 (Wayback)Every 60 on Aug 4 (Live)AE Studio 76 on Jun 28 (Wayback)AE Studio 75 on Jul 12 (Wayback)AE Studio 76 on Aug 5 (Wayback)AE Studio 76 on Aug 30 (Wayback)AE Studio 76 on Sep 17 (Wayback)AE Studio 77 on Sep 22 (Live)AE Studio 76 on Oct 8 (Wayback)Nozomio 55 on Apr 19 (Wayback)Nozomio 44 on Jun 6 (Wayback)Nozomio 46 on Jun 13 (Wayback)Nozomio 42 on Jul 4 (Wayback)Nozomio 46 on Jul 14 (Wayback)Nozomio 45 on Sep 9 (Wayback)Nozomio 47 on Sep 22 (Live)Apr 19Jun 6Jun 13Jul 4Jul 14Sep 9Sep 22
Past reportsShow past reportsHide past reports
  1. Sep 22, 202647LiveOverall +2 · CTA +7 · Information hierarchy +6Viewing
  2. Sep 9, 202645Overall −1 · Value props +10 · Trust −8View →
  3. Jul 14, 202646Overall +4 · Mobile web +10 · Information hierarchy +6View →
  4. Jul 4, 202642Overall −4 · Mobile web −10 · Information hierarchy −6View →
  5. Jun 13, 202646Overall +2 · Information hierarchy +6 · Trust +4View →
  6. Jun 6, 202644Overall −11 · CTA −16 · Value props −16View →
  7. Apr 19, 202655First tracked report — strongest Information hierarchy 58, weakest Trust 48View →

Trust

30Poor

Proof that the product is real, competent, and safe to try.

AE Studio
Every
Trust read
NozomioNo visible trust signal identified.
EveryNamed author bylines with headshots (KIERAN KLAASSEN, KATIE PARROTT) on real published essays
AE Studio"CLIENTS AND COLLABORATORS" logo row with Walmart, Anthropic, Berkshire Hathaway, Redwood Research, Alpha, and Princeton

CTA

45Poor

Copy, size, verb, cost-feel — does the primary CTA earn the click?

Nozomio
AE Studio
Every

Problems

  • no action verb
  • tucked in bottom corner
  • reads as label, not action
  • no CTA in hero itself

Value props

48Poor

Title, subtitle, hero — do they sell the product's true value?

Nozomio’s headline vagueA product lab solving context in AI.We operate a couple of products. Our current main focus is Folk, an AI friend that helps you lock in.

Working

  • 'Lock in' hits a real emotional outcome
  • Names the flagship product, Folk
  • No inflated buzzword stack

Could improve

  • 'Solving context' needs insider knowledge
  • No proof points or numbers anywhere
  • Hero visual decorates, shows nothing

Mobile web

52Fair

The phone experience as a first-class citizen.

Mobile web annotations on the mobile capture123
  1. Everything Nozomio pill — The only visible CTA is a small corner pill, not a thumb-friendly full-width button, and its label names no action.
  2. ASCII art logo — The ASCII characters overflow and overlap the rendered wordmark, producing an illegible garbled block mid-viewport.
  3. Folk text link — The route to the flagship product is a thin inline underline, far too small a tap target for the primary action.

Information hierarchy

58Fair

Does the design help or inhibit what the page is trying to say?

Information hierarchy annotations on the desktop capture123
  1. ASCII wordmark logo — The ASCII-art 'nozomio labs' renders as near-illegible character noise at this size, making the brand's largest visual element unreadable.
  2. Everything Nozomio pill — The lone button on the page sits in the bottom-right corner outside the scan path and its label gives no clue what it opens.
  3. Folk inline link — The core product is exposed only as an underlined word inside body copy, styled with no more weight than the sentence around it.

Competitors

inferred from product, audience, and value prop