Your landing page’s weakest score is CTA.
How Soria ranks
59Growth scoreupdated
category scores
category scoresShowHide
Score over time
CTA
48PoorCopy, size, verb, cost-feel — does the primary CTA earn the click?
Problems
- high-commitment sales-call ask
- absent from mobile fold
- Log In visually outweighs it
- no CTA in hero body
Mobile web
48PoorThe phone experience as a first-class citizen.
123- Clipped proof badges — The 'Ex-BofA' and 'Trusted by 30+' badges are cut off at both screen edges, reading as broken layout.
- Cut-off chip row — Feature chips like 'NAIC Statutory Filings' are half-clipped by the viewport bottom and screen edge.
- Oversized wreath graphic — The decorative logo mark consumes the top third of the fold, pushing the headline down and the subheadline out entirely.
Information hierarchy
62FairDoes the design help or inhibit what the page is trying to say?
123- Book a call button — The only conversion action is a small, low-emphasis corner button styled at the same weight as Log In, outside the headline scan path.
- Log In button — Dark fill makes Log In the highest-contrast button on the page, outranking the actual conversion CTA beside it.
- Hero subheadline block — The pitch ends with no button beneath it — the persuaded reader must hunt back to the top-right corner to act.
Trust
64FairProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Soria | "TRUSTED BY 30+ BANKS, HEDGE FUNDS, ASSET MANAGERS" badge |
| AlphaSense is named the only Leader in The Forrester Wave™: Market and Competitive Intelligence Platforms, Q3 2026 | |
| implicit context Tegus may benefit from pre-existing familiarity among its target audience. | |
| Customer logo row: Morgan Stanley, MetLife, Centerview, OHA (mobile capture) | |
| No visible trust signal identified. |
Value props
72FairTitle, subtitle, hero — do they sell the product's true value?
Soria’s headline sells
AI Financial Terminal Built for Healthcare
Soria's agents convert public and private data into an always updated sector model, research feed and data terminal. Curated, reviewed and backtested by research analysts, so you never miss anything important.
Working
- Names category + vertical instantly
- Subhead lists concrete deliverables
- Strong proof strip: YC, Ex-BofA, 30+
Could improve
- Hero wreath decorates, shows no product
- Mobile fold drops subhead and CTA
- No quantified outcome (hours saved)